Marketing Automation
Marketing Automation means a platform that can automate marketing processes, like measuring workflows, customer segmentation, integration of customer data, the campaign management etc...
The mission is to increase the operational efficiency of companies and increase sales. Through this system, the generic contact (lead) evolves into a well-defined as to be useful to the sales force.To define this transformation process using tools such as Customer Journey come PowerAddon. With this tool you can optimize the process of communication between marketing and sales, as long as the lead becomes a customer.
The Marketing Automation is based on leads scoring, analyzing the data behave (online and offline), not on the statistics. The focus is on customers who are no longer "caught", but treated, hence the name Lead Nurturing.
The messages are automated and generated on a behavioral trait and can be transmitted either via email, or through social networks. PowerAddon is the first Marketing Automation for Microsoft Dynamics CRM platform.A tool, fully integrated on-premise versions, hosted and on-line. PowerAddon allows you to quickly and easily create digital marketing campaigns.
PowerAddon allows you to quickly and easily create digital marketing campaigns.
PowerAddon èis a tool of Marketing Automation cfully integrated with Microsoft Dynamics CRM 2015 and with Google Analytics engine. A multidevice and cross browser platform.
Some Features
Editor HTML 5
PowerAddon has a really simple wizard to use, very intuitive for creating E-Mail Marketing. The editor is HTML 5 inn order to create Responsive Newsletter. Read more...
Advanced Reports
PowerAddon has advanced statistics to monitor and analyzeDigital Marketing campaigns. Thanks to the KPI faster and faster to read is also possible via Mobile able to monitor every campaign and understand its performance compared to the previous one.Read more...
QR Code Generator
PowerQRCode allows you to create and track QR Codes directly from Microsoft Dynamics CRM. With this component you can create QR Code campaingns and trace every single visit by advanced reports. Read more...
Google Analytics Connector
Google Analytics di PowerAnalytics is the connector fully integrated with Microsoft Dynamics CRM. The addon is certified by Google it allows to communicate properly with the Analytics platform.PowerAnalytics track navigation paths on the websites of your customer / prospect, immediately giving a vision of what your customers are interested in Read more...
Lead Scoring
PowerLead allows you to manage the Lead Scoring Scoring of your potential customers(leads).The Lead Scoring allows you to monitor the growth of interest of your customers thanks to a rules engine that assigns each of your interaction a score. Read more...
Social Share
PowerAddon Social Share, activates the ability to track the activities of sharing of your newsletter on the five most important social networks. The platform analyzes how often the newsletter is shared and allows you to Lead Generation. Read more...